CARS NEW

Wednesday, December 12, 2012

http://wardsauto.com/news-analysis-0

and a couple examples:

Ford currently has about 3,500 showrooms in its home market, down from 6,500 six years ago, Farley says.... Farley, who was promoted earlier this year to executive vice president of Global Marketing, Sales and Service and Lincoln.

Since 2006, Toyota’s share of the segment has fallen from 18% to 11% while Honda’s has dropped from 16% to 12%, Ford says. Overall, some 20% of new cars in the U.S. hail from B/C, up from 13% in 2004.

both excerpts are from http://wardsauto.com/blog/ford-s-farley-wants-cut-through-clutter

They also cover tradeshows, conferences, etc etc in addition to data collection and reports

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